Sharline Shaw
Founder & CEO of LeelineWear
About
Sharline Shaw is the founder of LeelineWear and a seasoned expert in custom sportswear manufacturing. With over a decade of experience helping brands source, develop, and produce high-quality apparel in China, she has built LeelineWear into a trusted partner for brand founders, product managers, and procurement teams worldwide.
Under her leadership, LeelineWear has grown to operate a 20,000 sqm facility with 12 dedicated production lines, serving clients across 40+ countries. Sharline personally oversees all client strategy and ensures every inquiry receives a direct, knowledgeable response — because she believes the relationship starts with the first email.
She shares practical, factory-floor insights on supply chain management, quality control, fabric technology, and brand building — drawing from real experience, not theory.
Areas of Expertise
- Custom sportswear manufacturing and OEM/ODM strategy
- Global supply chain management and DDP fulfillment
- Brand development for emerging labels and boutique brands
- Fabric technology, performance textiles, and sustainable sourcing
- Quality assurance systems and factory compliance auditing
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